New Hoka Products 2017


It’s no secret to runners and training junkies that Hoka One One makes some of the most – if not the most – innovative athletic shoes on the market. Hoka shoes are self-described “maximalist” footwear focused on oversized midsoles, unique geometry in the Meta-rocker design and a “bucket seat” Active Foot Frame. The result is a shoe that makes your stride feel smoother while it reduces fatigue in the process. If you have yet to try a Hoka shoe for yourself, this is the year to see how it will transform the way you run and train. Hoka has several new, exciting models ready to go for 2017, and we’d like to take a closer look at each model to get you ready for the coming year.

Hoka One One Arahi

The key approach to the Hoka Arahi models comes with their focus on stability. The Arahi takes Hoka’s unique running shoe design and combines it with their new J-Frame Active Foot Frame to create a training shoe that provides maximum cushion without using heavy, unforgiving materials or tacking on extra weight. A “3D puff” outline on the midsole of the shoe provides extra support, and features like this really make the Arahi shine during intense training sessions. The best part of these shoes is although they feel like they have a lot of cushion, they are actually on the lower end of the spectrum for Hoka cushioning in shoes. This means you still feel connected to the surface or training environment, but your feet don’t take a beating because of it.

Women’s Arahi in Dresden Blue and Gold Fusion colors.

Price: $129.95

Hoka One One Gaviota

A step up in cushioning from the Arahi, the Hoka Gaviota is a premier stability shoe. Where the Arahi focuses on responsive and lightweight cushioning, the Gaviota steps up the level of cushioning support. While still not at Hoka’s maximum level of cushioning, these shoes provide more support for those that require it in scenarios like long road running sessions. Hoka’s new J-Frame support are present in the Gaviota as well, and they help keep your foot in place and comfortably positioned while you run. Another great feature in the Gaviota comes in the EVA/rubber blend RMAT that reduces wear at high traffic points. This really benefits those who cover long distances or rely on the shoe heavily for training each week.

Men’s Gaviota in Black and Formula One colors.

Price: $149.95

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Hoka One One Clifton 3

Hoka’s storied Clifton line is back and better than ever in the Clifton 3 this 2017. Hoka has redesigned the forefoot of the Clifton 3 to be more comfortable and accommodating than ever, but it remains a lightweight shoe perfect for road running and walking. The meta-rocker design in the Clifton 3 is an early-stage rocker, which means you receive the popular rocking action in these shoes, but it is not as pronounced as in some other models. This is a popular choice for those who have never worn Hokas before but want to experience what their designs can do. Unlike the previous two models we outlined, the stability in the Clifton 3s is neutral, which means you’ll have more room in the shoe so your foot can find its natural placement as you move. The newest entry in the Clifton line is a perfect choice for runners who demand a little something extra out of a running shoe.

Women’s Clifton 3 in Anthracite and Neon Fuchsia colors.

Price: $129.95

Hoka One One Speedgoat

Finally, Hoka has developed a new trail running shoe for 2017 in the Speedgoat. This shoe is inspired by ultrarunning pro Karl Meltzer who has more ultramarathon wins than any other racer. In addition, Meltzer is the race director for the Speedgoat 50k held at the Snowbird Ski Resort in Utah. It is known as one of the toughest ultramarathons around the globe. Hoka’s Speedgoat shoes are specially designed to tackle events like the Speedgoat 50k or other mountain trails or trail running scenarios. They feature rugged 4mm Vibram rubber lugs with an EVA injected midsole for maximum grip and support on tough trails. In addition, the Speedgoat has a ground rubber toecap that makes ascent in rocky conditions easier and prevents premature wear in the process.


Price: $139.95

Final Thoughts On Hoka 2017 Products

You’ll be able to get all these new 2017 Hoka models right here at, and you can find them all at the best prices on the web. Of course we have plenty of classic Hoka shoe lines to compliment these excellent new models. Place your order today and get ready for an active 2017!